Overview

Visualizing changes in derived metrics

BoostKPI offers a heatmap visualization to data scientists, enabling them to swiftly detect significant KPI changes in granular segments during on-demand root cause investigations. In this blog post, we will...

A Data Driven Approach for Efficient Performance Marketing

Many companies struggle to drive sustainable growth because their customer acquisition cost (CAC) is a lot higher than their customer lifetime value (LTV). This ratio of LTV to CAC is...

Iteratively Defining Datasets in BoostKPI

The traditional use case for BoostKPI is an organization with well-defined KPIs. Its leaders are using visualization tools like tableau and PowerBI to slice and dice the data. The utility...

Making business decisions in an increasing uncertain world

The covid pandemic, supply chain issues, and high inflation have increased the uncertainty in the world. To make good decisions, organizations need to examine all their data. Analyzing only a...

Example BoostKPI Alert Configurations

Currently, BoostKPI uses yaml files to configure alerts. In a previous post, we provided an overview of the alert configurations BoostKPI provides. In this blog post, we provide example configuration...

BoostKPI identifies inventory trends so you never have to slash profit margin

Use BoostKPI to be on top of inventory trends even when markets are volatile and customer behaviors change quickly.

ROI with BoostKPI

A question we often get asked is: “What ROI (Return On Investment) can we get with BoostKPI?” Let’s count the benefits BoostKPI brings. (We assume the prospective customer is an...

Ad Exchange Use Case

Ad Exchanges are a key part of the ad tech world. They conduct real-time auctions on tens of millions of ad requests every second. These ad requests originate from millions...

BoostKPI's alerting features

This post will help introduce you to several of the anomaly alerting features BoostKPI offers.

Fixing abandoned carts to boost revenue

To succeed in the digital marketplace, reducing latency in identifying the root-cause of your abandoned cart is a must, and gaining meaningful insights from your data to boost conversion rate...

Aggregates are misleading and averages tend to lie

Data driven businesses collect massive amounts of data today, which continues to increase exponentially. The question that often surrounds most decision makers is whether their team is actually consuming their...

Why BoostKPI?

BoostKPI does the heavy lifting, so you and your team can be rest assured that any business opportunity in your KPIs don’t go unnoticed.