Why the LTV to CAC Ratio is Crucial and How BoostKPI Helps You Master It

Why the LTV to CAC Ratio is Crucial and How BoostKPI Helps You Master It

Harnessing BoostKPI for Black Friday Cyber Monday Analysis

Black Friday Cyber Monday (BFCM) is one of the most significant retail events of the year, causing spikes in traffic, sales, and conversions. The event typically spans a period of...

The Modern Data Stack: How Cloud Data Warehouses Empower Organizations

The Modern Data Stack: How Cloud Data Warehouses Empower Organizations

Visualizing changes in derived metrics

BoostKPI offers a heatmap visualization to data scientists, enabling them to swiftly detect significant KPI changes in granular segments during on-demand root cause investigations. In this blog post, we will...

A Data Driven Approach for Efficient Performance Marketing

Many companies struggle to drive sustainable growth because their customer acquisition cost (CAC) is a lot higher than their customer lifetime value (LTV). This ratio of LTV to CAC is...

Iteratively Defining Datasets in BoostKPI

The traditional use case for BoostKPI is an organization with well-defined KPIs. Its leaders are using visualization tools like tableau and PowerBI to slice and dice the data. The utility...